Consulting Overview

Saugatuck Technology provides consulting services to four main target audiences:

IT Strategy and Operations Executives

 Our research has been especially helpful to the CIO and his/her planning staff, as well as to senior architects, and senior IT executives responsible for selecting, deploying and managing emerging business solutions and infrastructure technologies. Key areas of focus include:

  • Leadership and Planning Workshops
  • Strategy and Program Assessments
  • Vendor Selection
  • Transition / Migration and Management Best Practices

Software / Hardware / Service Provider Executives

Saugatuck is expert at working with senior business leadership, as well as strategic planning, marketing and product marketing executives to help them assess key trends, refine business strategies, identify new market and offering opportunities, and assist clients with pragmatic tactics and program support to acquire new customers and maximize revenue. Key areas of focus include:

  • Strategy / Market Assessment
  • Opportunity Analysis
  • Go-to-market Execution Support
  • Messaging / Positioning Support
  • Competitive Analysis
  • Channel Strategies
  • Thought-leadership Research

Business Strategists / Marketing Executives

Over the past several years, Saugatuck has been engaged by senior business strategies and marketing executives at traditional F1000 business brands to help them assess new market opportunities, especially as it concerns the development and roll-out of new Cloud-enabled business services. Our deep domain experience combined with our rigorous fact-based approach to understanding new markets, and expected buyer behavior have been greatly valued. Key areas of focus:

  • Strategy / Market Assessments
  • Opportunity Analysis
  • Concept and Message Testing
  • Partnership / Channel Program Assessment

Private Equity / Venture Capital

  • Diligence support
  • Partner offsites