1098SSR Redefining Business Intelligence, Analytics, The Cloud, and The Future

1098SSR July 16, 2012, 14 pages, Brian Dooley, Bruce Guptill, Bill McNee, $1,295.00 (Single User License)

The concept of business analytics and BI has never been more popular than we see it today. Analyst and media coverage emphasize gains in operational stability and reductions in costs; providers emphasize a wide (almost vast) array of business improvements. But beyond the hype, interest in, and use of, analytics and BI in its many forms is being driven by the following factors:

1. Economic uncertainty,
2. A resulting focus by business leaders on low-cost business improvement; and
3. A resulting focus by IT leaders on cost-effective, scalable, and quickly-implemented Cloud-based solutions.

Saugatuck’s latest Strategic Management Report - Redefining Business Intelligence, Analytics, The Cloud, and The Future - looks at how we can and should define BI and analytics, how this area is being shaped by the Cloud, and what buyers, users, and providers have to look forward to in the coming years.

This Strategic Research Report examines what Cloud-based BI is and can be, how it is being used to benefit user enterprises, how it can be expected to change in the coming years, and how to plan for and manage it to achieve full business benefits.

This report is a compilation of ongoing Saugatuck Technology research programs, including our global survey and interview work with user enterprise business and IT leaders, briefings with Cloud and other types of BI providers, and our analysis of publicly-available, third-party market information from multiple sources.