1162RA Saugatuck’s Holiday Letter: A Refresh Cycle for Readers and Clients
The end of each year brings a multitude of retrospectives. In trade and business media, it comes in the form of editorials; in personal life, especially in the US, it comes in the form of Christmas letters and cards with family snapshots taken at various times and places throughout the year. In either case, the best effect of these retrospectives is to help kick off a “refresh” cycle, to help us sharpen our personal and professional focus on the future by recalling what’s been done in the past. In short, we take the opportunity to re-examine who we are and what we’ve done in order to help us refresh our position and approach to the future.
For us at Saugatuck, we felt that this would give us a great opportunity to refresh readers’ understanding of who we are and what we’ve done, and how we plan to approach the amazing innovative and shifting future of IT – and how it is used to create business change and competitive advantage.