1100MKT Microsoft’s Office 15: In the Cloud, But Not Of the Cloud – Yet
Author: Bruce Guptill
Microsoft took some of the wraps off its newest version of Office this week, showing off its Cloud-related aspects and making it available for testing. While this is an important and necessary step for Microsoft, what was revealed is unlikely to be enough to stem the mounting tide of adoption growth of Google’s Cloud-based business productivity apps. This Strategic Perspective looks at what Microsoft announced and demonstrated this week, compares it to our original four-wave SaaS / Cloud evolution model, and looks at what Microsoft needs to do to mollify partners and satisfy its massive installed base enough to retain them.