Lisa Pierce Associated Research Analyst

Lisa Pierce is a Strategy Consultant and Associate Research Analyst for Saugatuck Technology. Her area of focus is cloud-based services offered by telecommunications providers. She is an expert on emerging enterprise-class telecom/network services, including SIP Trunking services, Unified Communications (particularly hosted UC, collaboration/conferencing and FMC services), broadband access, 3G and 4G services, managed network services, switched Ethernet (VPLS) and MPLS services.

Ms. Pierce is the founder and President of Strategic Networks Group, a consultancy dedicated to improving the quality of emerging telecommunications and IT services, and the service experience, that business customers receive from key network suppliers. Previously, Lisa was the Vice President of Telecommunications Services Research at Forrester Research/Giga Information Group for over ten years, and served in several leadership capacities, including Chair of the Giga Research Fellows and as a Research Director. Prior experience includes consulting and training on emerging telecommunications protocol consulting for a boutique consultancy. Lisa’s telecommunications career began at AT&T, where her work focused on developing and introducing new classes of business services – in product development, product management, new services market research, statistical modeling and forecasting. Across the globe, these services still generate billions of dollars of revenue today.

A member of the IEEE, Ms. Pierce is a frequent industry speaker and media commentator. Lisa holds an MBA in marketing and statistical modeling from Willamette University, and a B.A. with Honors from Gordon College.